Oh God! I also wish I realized this during the good times.

A few years back I went viral (positively) in my country, even generated dozens of news article profile about me. A lot of my friends were suggesting me to create contents to capitalize on the momentum. And during the high-growth years that followed I also rarely shared anything publicly.

I thought it was silly and superficial to have a lot of followers. Little did I know that years later it can be a good business and a nice starting point to start one :")

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Beautifully written piece Louie. I would say comparison is always not bad. It's very useful especially with a heads down kind of guy like me. It's actually helped me move up in my career. I really didn't care too much about going up the ladder. What really motivated me was:

- I would not get interesting stuff to work on

- Non-tech managers would decide how the work should be done.

- I would not be able to decide what go work on.

It's only when the green eyed monster gets involved that comparison are bad.

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Another incredible newsletter, Louie. Delivering the goods week after week. Love the storytelling. Something we can all learn from. That Taleb essay is a big eye opener. Why I left corporate as well (no employees in history books).

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May 15, 2023Liked by Louie Bacaj

I like to think of the things that I could have done - but haven't - as something that led me to where I am now. It's impossible to predict if we would be talking here if you had diversified differently.

But I don't think about any of this, I do the opposite. I'm so caught up in the future and the next move that I often forget about the present and appreciate how far we've come. Luckily I have a wonderful wife who reminds me when I do this too often.

Maybe it's time for me to diversify too - with my years of experience, I feel I could go after many jobs out there. Maybe it's time for me to go from two employees to three in my agency, yet here I am writing all these words on Substack, Medium, and Twitter. Maybe I just love having choices.

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This is an interesting take on external vs internal career equity. How you're perceived internally and externally gives you leverage.


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Great writing Louie. What I saw in myself and colleagues in Corporation land: walk the wide path, an element of learned helplessness, fear, lack of a "treat myself as my business" attitude and a failure to build up credit outside of the walls of the employers city. As you noted, the consequence is a standing start when you eventually leave the city (or get evicted as many have discovered).

The newly freed company man becomes an Internet business tourist and bets the farm on a startup. Whereas the side-hustler becomes a portfolio pro and milks the cows (small bets...).

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